We helped JBM Metal Recycling get noticed online with a new website and social media management.

Case Study: JBM Metal Recycling Ltd

JBM Metal Recycling provides a cost-effective solution and helps businesses, tradespeople and the general public with their metal recycling needs.

Their 10,000 square feet metal recycling facility is located in South Yorkshire and houses state of the art metal processing machinery. They provide a free skip hire service that allows their customers to sustainably recycle all ferrous and non-ferrous metal waste. 

As a rapidly growing business, they required marketing assistance which included, website design, sales literature, social media management and a simple solution to contact their customers with price list changes.  

Client Brief:

With a growing customer base, JBM Metal Recycling wanted a modern and professional website which promoted their metal recycling solutions and skip hire services. The website needed to be optimised for all devices including desktops, tablets and mobile phones. 

Alongside a new corporate website they wanted to grow their social media following and develop sales literature that allowed them to contact new customers. As their price list changes daily, they needed a simple e-shot solution that could quickly be updated and allowed them to share important pricing information. 

Link to JBM’s new website: https://www.jbmrecycling.co.uk/

How We Helped:

Product Photography:

To help showcase JBM Metal Recycling’s modern recycling facility and the services they offer we spent several days taking in-depth photography of the materials they recycle, fleet of vehicles and recycling facility. These images were edited and optimised for all social media channels and for use on their website and within sales literature. Examples of product photography can be seen in the “Project Outcome” section below.

Mobile-Friendly Website:

With a comprehensive range of services, JBM Metal Recycling needed a modern website that displayed their in-house capabilities, was easy to navigate and displayed a clear call to action that provided their customers with a simple way to make contact. We designed a simple menu structure and created individual pages that allowed us to showcase their offering. Alongside this and to increase consumer confidence we designed a page that showcases JBM Metal Recyclings certification and corporate pack. In total, the website was designed and complete within a two week period.  

You can view their website by following this link: https://www.jmbrecycling.co.uk

Sale Literature:

With an internal sales team compromising of several account managers, JBM Metal Recycling wanted to target businesses that had metal recycling needs within South Yorkshire.  Part of this campaign was to develop a corporate pack that introduced JBM while demonstrating their services and discussing the range of materials they buy. The pack was to be printable which allowed JBM to mail out in the post and digital allowing them to attach it within an email.  We designed the corporate pack which included a business card cut out slot on the front, this allowed each individual account manager to insert their business card with their direct contact details. Please click here to view corporate pack.

Project Outcome:

We successfully delivered a mobile-friendly website that showcased JBM Metal Recycling services. With the need to frequently communicate new prices to their ever-growing client base we introduced e-shot software and a SMS text management service that allowed JBM to text up-to-date prices and a link to there most recent price list. 

We are pleased to provide ongoing digital and print marketing assistance for JBM Metal Recycling and look forward to continue supporting them in the future. 

Send us a message or Connect on Social

If you need support with your marketing campaigns, website design and social media management please get in touch.